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How to Know if Your Program is Feeding Habit or Building Customer Loyalty
People make purchases in different ways. With online stores developing new features and brick and mortar stores innovating to keep up, the options are limitless. However, focusing on this can sometimes make us forget that customers also buy for different...
Top Loyalty Programs: 7 Trends in the Travel Industry
In terms of travel loyalty programs, we should first appreciate the privilege of being able to travel in the first place. Some people see it as a necessity, some as an adventure, but at the same time no one rides...
Why Your Real Estate Rewards Program Isn’t Getting Referrals
Referrals are an intrinsic part of any customer loyalty rewards program. Without growth, a brand will stagnate. Referrals are also a sign of success as they prove your customers not only like working with you, but they want to promote...
Top Loyalty Program Software Mistakes
The first mistake you might make with customer loyalty program software, is not having any. This article supposes you have decided to show your customers how important you are to them, while at the same time making your brand viable...
How to Use Psychology in Customer Loyalty
The technology of loyalty software allows us to collect data, analyze it and make decisions on how we can best interact with our customers. However, the loyalty revolution is not simply a technological one. Just as we have seen with...
Why You Need Easy to Use Loyalty Program Software
The concept of customer loyalty is relatively simple. Provide a product or serve which meets your customers needs and maintain their loyalty through appropriate engagement. The difficulty comes when you break this down. What are the customers needs? What sort...
How CRM Loyalty Solutions are Changing the Game
There wouldn't be a need for CRM (customer relationship management) loyalty solutions if there weren't problems in the first place. One of the main problems for loyalty, and the one CRM software seeks to solve, is the vast amount of...
How to Get the Most Out of Your Loyalty Platform
Like many endeavors, the more you put into your customer loyalty platform, the more you get out. This means taking advantage of all the options available to you and ensuring you keep track of the flowing data you hope to...
Best Practices for a Successful Ambassador Program in 2018
Brand ambassadors might not only take your brand forward, but lead it in directions which are hard to predict. Their purpose is to expand your brand to other customers, but also to wholly new demographics. This is why the best...
Why Agencies Fail to Build A Real Estate Rewards Program
We are starting to become used to customer loyalty being the marketing bedrock in many industries. Take the food and beverage industry, for example. Whether it is social media campaigns, correlated points systems from multichannel distribution or simply free sandwiches,...