The user signs in via Facebook Connect or via email and password. The registry form is totally customizable with advanced field validation.
Once registered in the platform, users will have a list of activities to interact with the brand. Those activities will be rewarded with points.
Users can redeem points for rewards; These be physical products, invitations to events, discount coupons, entries for draws, etc.
1. ACCESS
check From the product packaging
Stating in the packaging the existance of the program and an access URL or a QR access code.
check From the brand’s web site
Creating a section in the brand’s web site or creating a specific landing page.
check From the facebook page
Creating a personalized access tab in the brand’s facebook page or posting links that redirect to the points program.
check Emailing
Communicating the program by inserting a banner in the brand’s newsletter.
2. ACTIVITIES
check Entering pin codes or purchasing tickets
For every purchase made users can be rewarded with points.
check Communication Channels
Users can be rewarded for subscribing to the newsletter or for following the company in different social networks.
check Surveys or product reviews
Users earn points for conducting surveys or making product reviews in order for the company to gather consumer insights.
check Download APPs
Users are rewarded for downloading mobile apps in their smartphones (iOS and Android).
check Users are rewarded for sharing photos or videos.
Share photos or videos to friends and family through social media.
check Gamification
By playing memory games or answering funny quiz games, users can earn points. Those quiz games can be used to educate consumers about the brand or products.
check Friends invitations
For every recruited friend points can be delivered with the objective of making the platform very viral.
check Visit Websites
It will increase organic positioning of the brand’s website.
check Visit social brand profiles
Increase the number of followers and organic reach of posts by incentivising visits to social profiles.
check Check-in in physical places
Points can be delivered for checkin-in in an event or any physical spot.
