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Top Loyalty Program Software Mistakes
The first mistake you might make with customer loyalty program software, is not having any. This article supposes you have decided to show your customers how important you are to them, while at the same time making your brand viable...
Why You Need Easy to Use Loyalty Program Software
The concept of customer loyalty is relatively simple. Provide a product or serve which meets your customers needs and maintain their loyalty through appropriate engagement. The difficulty comes when you break this down. What are the customers needs? What sort...
The Rise of Loyalty Program Software
As fascinating a subject as it is, we simply don't have time to go into a detailed history of customer loyalty programs. If we did, we'd be discussing everything from trading stamps to the introduction of airline miles. Instead, we're...
5 Reasons Your Company Needs Loyalty Program Software
Building customer loyalty without the appropriate loyalty program software is like climbing a mountain without an oxygen tank. If you have big lungs, there us a slight chance you could make it. However, you're more likely to get stranded and...
7 Steps to Choose Customer Loyalty Program Software
Choosing a loyalty program which works for you is similar to choosing any software for your business. You want every tool in the box to be working for your end goal: building a database of customers who will not only...
How to Switch to New Loyalty Program Software
Whatever the app or program you use, updating the software, especially if it changes the format, can annoy the user. As fast paced as this technologically assisted world is, people get used to a certain way of things. This is...
Secrets Revealed: Best practices learnt throughout 6 years of Loyalty Program Experience
Best practices learned throughout 6 years of Loyalty Program Experience Since our entrance into the market back in 2011, we have seen many trends come and go, technologies skyrocket and seemingly brilliant ideas fail. These trends show up overnight,...
Why Some Loyalty Programs Succeed While Others Fail
The importance of a good loyalty program is immense. But what is a good loyalty program and why do some succeed and others fail? While some loyalty programs listen to their customers and grow to meet the challenges of incentivizing...
Starting a Loyalty Program in 5 Simple Steps
It is no secret that well-done loyalty programs can result in huge ROI, with customer retention costing 5x less than customer acquisition. Nowadays this is common knowledge with over 3.3 million loyalty memberships throughout the U.S. according to Colloquy. What...